Advertising & PR
When Porsche arrives in Indonesia,
Ferrari and Maserati has already start operating thus creating
a challenge to give the very limited market a reason why
Porsche is still the best premium sports car that fits for
cities in Indonesia with all its unique condition. Xstream®
was appointed to handle Porsche following a 7 agency pitch.
The key in winning the account lies in the ability to present
Porsche with a strategy that blends Indonesian unique and
diversities market rather with Porsche's global policy.
Think global but act local.